Smart Retail Solution

Bringing together the Internet of Things, big data, and artificial intelligence for an omnichannel, intelligent new-retail ecosystem

Smart retail overview

Smart retail uses the Internet of Things, cloud computing, and big data to digitize goods, logistics, and payment, and to run buying, selling, and service with less manual guesswork. Shoppers get the product and the service with higher efficiency and a better visit. Online and in-store sit together, so people, goods, and the place of sale are rebuilt around a more personal, more contextual, and more social way of buying.

Higher sales
A better shopper experience
More efficient operations
Lower operating cost
Smart retail map

What retail is up against

The points that hurt most when a conventional retailer moves to new retail

Online and in-store are split

Conventional retail rarely joins the two channels. The visit feels different, the data does not meet, and operations slow down

Inventory is hard to run

Without a reliable forecast, shelves run empty or sit on excess stock, and cash turns more slowly

Shopper behavior is hard to see

Without a useful read of how people shop, marketing stays broad, and conversion and loyalty stay low

The supply chain is slow

The chain is hard to see, response is slow, and delivery lags, which shoppers notice

Core uses

Three uses that raise how a retail operation runs

Smart shelves

Live stock on the shelf, automatic replenishment alerts, and less manual counting

About this use

Gravity sensors, RFID tags, and computer vision watch how many units sit on a shelf, where they are, and how they sell. A pick or a put-back updates stock. When a count falls under the threshold, a replenishment alert goes out. Sales data then suggests a better display and where the fast movers should sit, so turnover and sales rise.

Pain points

Blind spots in stock: Manual counts are slow and inaccurate, and shelves run out more often than they should
Replenishment timing: Ordering from habit leaves either a pile of stock or an empty facing
Display without evidence: Planograms that are not backed by sales data hold product back
High labor cost: Shelf checks and stock counts still take a large crew

Technical strengths

Weight sensing

High-precision load sensors watch the count on the shelf as it changes

Vision

Computer vision reads the product type and where it sits

Alerts

Low-stock alerts and replenishment reminders, so an empty facing does not become lost sales

Sales analysis

Sales data is used to reset the display and the assortment

Footfall analysis

A reliable count of who comes in, and how they move, so the store plan can change

About this use

Video analytics, face recognition, and Wi-Fi probes count people entering, heat by zone, dwell time, and the path they walk. Age, gender, and expression can be read, VIP shoppers can be recognized, and a shopping path can be followed. The analysis supports layout, recommendations, and campaign planning, so conversion and the visit itself improve.

Pain points

No footfall record: Without a reliable count of traffic and behavior, marketing decisions have little to stand on
A vague shopper picture: If the group is poorly known, offers stay generic
Layout without a heat map: Fixture moves are hard to justify when nobody can see where people actually stand
Campaigns that cannot be scored: If the effect cannot be measured, the return on the spend stays unclear

Technical strengths

Video analysis

AI video counts people and reads how they move through the store

Shopper profiles

Several attributes are recognized so a usable profile can be built

Heat maps

A heat map of the floor is used to reset fixtures and the path through the store

Targeted offers

Recommendations and offers follow what a shopper actually does

Supply chain

The chain visible from supplier to shopper, so delivery is faster and satisfaction is higher

About this use

IoT devices, blockchain, and AI models make the path from supplier to shopper visible. Location, temperature, and humidity are tracked as goods move. Warehouse layout and delivery routes can be tightened, and demand can be forecast. Inventory across channels sits in one view, with smarter dispatch and exception alerts, so quality and delivery time hold and the chain moves faster.

Pain points

A chain you cannot see: Without a view of the whole path, problems are found late
Slow delivery: Routes that are poorly planned cost more and keep shoppers waiting
Stock that turns slowly: Inventory split across channels is hard to run, turnover stays low, and cash stays tied up
Quality that cannot be traced: A quality issue that cannot be followed back hurts the brand and the shopper’s trust

Technical strengths

Tracking the whole way

GPS and IoT sensors follow where a shipment is and what condition it is in

Smarter dispatch

AI shortens routes, cuts delivery cost, and raises throughput

Smarter warehousing

Automated warehouse handling raises pick speed and pick accuracy

Blockchain traceability

Blockchain keeps supply-chain records trustworthy and supports a quality trace

What changes after go-live

Results retailers see from the smart retail solution

25%
Higher sales
30%
Faster inventory turnover
40%
Lower operating cost
35%
Higher shopper satisfaction

Related reading

How smart retail is built, and where it is used

Smart retail knowledge base

Architecture, uses, and how a smart retail project is rolled out

Technical support

Technical advice and help putting a project into operation

Start the move to smart retail

Our retail specialists will plan the solution and help you put it into the stores