Overview of Maxis
Maxis is Malaysia's leading integrated telecommunications operator, headquartered in Kuala Lumpur, and controlled by Malaysian billionaire Ananda Krishnan. Maxis provides mobile, fixed connectivity, and digital solutions, serving both Malaysian consumers and business users. As of 2024, Maxis has approximately 9.4 million mobile users and 765,000 home fiber users (an 11.2% year-on-year increase), making it the second-largest fiber retailer in Malaysia, with coverage reaching about 7 million user premises.
In the field of the Internet of Things, Maxis leverages the advantages of 4G/5G networks and fixed-mobile convergence to provide IoT connectivity, dedicated APN, and connection management services for Malaysian enterprises. Service revenue for the fiscal year 2024 reached 8.868 billion MYR (up 3.5% year-on-year), net profit 1.396 billion MYR (up 40.7% year-on-year), and EBITDA 4.122 billion MYR.
Basic Information of Maxis
- Established: 1990s (Maxis Communications)
- Headquarters: Kuala Lumpur, Malaysia
- Controlling Shareholder: Ananda Krishnan
- Mobile users: approximately 9.4 million (2023)
- Household fiber users: approximately 765,000 (Q1 2024, year-on-year increase of 11.2%)
- Fiscal year 2024 service revenue: 8.868 billion MYR (year-on-year increase of 3.5%)
- Fiscal year 2024 net profit: 1.396 billion MYR (year-on-year increase of 40.7%)
- Fiber coverage: serving approximately 7 million user locations
- Network Standards: 4G LTE, 5G NR, NB-IoT
Development History and Milestones
Maxis Communications is one of the oldest telecommunications companies in Malaysia, entering the mobile communications market in the 1990s. Maxis provides mobile, fixed-line, international gateway, and broadband services, with offerings covering postpaid, prepaid, data services, enterprise fixed services, and home services. In 2012, Maxis Communications held a 65% stake in Maxis Berhad.
In recent years, Maxis has continually invested in 4G expansion, fiber deployment, 5G construction, and digital transformation for small and medium-sized enterprises. In fiscal year 2024, service revenue reached a record high, net profit increased by 40.7% year-on-year, and home fiber users grew by 11.2% year-on-year. Maxis positions itself as Malaysia's leading integrated telecommunications operator, with fixed-mobile convergence supporting IoT and smart home scenarios.
Core Technical Capabilities
4G/5G dual network
Nationwide 4G coverage, continuous 5G deployment, supporting high-speed IoT and industrial applications
Fixed-Mobile Convergence
765,000 home fiber connections, the second-largest fiber retailer in Malaysia, end-to-end IoT
Enterprise services
Enterprise fixed services, international gateway, SME digital transformation support
Financially sound
Net profit in 2024 increased by 40.7% year-on-year, EBITDA continues to grow
Network standards and coverage
| Technical Standard | Coverage | Use Cases | Development Status |
|---|---|---|---|
| 4G LTE | Malaysia nationwide | Mainstream IoT connectivity | Primary network |
| 5G NR | Major Cities and Regions | High-speed IoT, industrial applications | Continuous expansion |
| NB-IoT | Major Regional Deployment | Smart metering, sensors | Commercial deployment |
| Fixed fiber | Nationwide (765,000 users) | Fixed IoT, Smart Home | Core Business |
Industry Solutions
Smart city
- Intelligent Traffic Management
- Public lighting control
- Environmental Monitoring Sensors
- Smart parking system
Industrial Manufacturing
- Remote equipment monitoring
- Asset tracking and positioning
- Predictive Maintenance
- Production Line IoT
Retail and Logistics
- POS terminal connection
- Fleet Management
- Warehouse Monitoring
- Cold Chain Tracking
Smart Home
- Smart home connectivity
- Broadband + IoT integration
- Security monitoring
- Energy management
Competitive Advantages
- Market position: Leading integrated telecommunications operator in Malaysia, about 9.4 million mobile users
- Fiber: Second-largest fiber retailer, with 765,000 home fiber lines and reach to about 7 million premises
- Financially Strong: Net profit in 2024 up 40.7% year-on-year, EBITDA up 4.1%
- Enterprise Services: Enterprise fixed-line, international gateway, SME digital transformation
- Investment: Ongoing spending on 5G, fiber, and digital services
Service Support System
Enterprise services
- Dedicated Enterprise Account Manager
- IoT Solution Consulting
- Dedicated APN Configuration
- SLA Guarantee Agreement
Platform Capabilities
- Connection management platform
- SIM Lifecycle Management
- Traffic Monitoring and Alerts
- API Integration
Compliance and Security
- Data compliance in Malaysia
- Critical Infrastructure Protection
- Data Sovereignty Assurance
- Industry Certification Support